I won’t take too long. We all have a lot to accomplish today. We have goals to be met and, I assume, the proper systems are in place in order to achieve those goals!
This is a problem I’ve run into on more than one occasion. Businesses and individuals have big dreams and goals, and are eager to make their millions. As a consultant, I get brought in to work my magic. My system is to pretty much embed myself in an organization and figure out for myself what’s going on…what are their pain points, hopes, dreams, desires, etc… Once that’s established, I like working on a game plan that will get us to their desired goal. Here’s where this can often go south.
I’m honest…maybe too much for my own good, but that’s just how I am. I report back with my findings and plans and, after some discussion, we either agree to move forward or we don’t. The hitch, quite often, is due to that pesky honesty thing of mine.
I always tell the client the time frame I envision their project will take. Other than helping one client amend their website with just a few observations, there are no quick fixes. I’ll get you to your goals, but it’s going to take some time. Systems need to be implemented in order to get us there. And that’s when the nodding begins.
‘Yes please…we fully understand what you are suggesting. We know that we won’t see overnight results, and that systems need to be put in place before we can even start to see any changes’. Yeah, yeah…and then three months in, I’ll start to hear the rumbling about the lack of results. Really? Remember the part where I said it would take a few years before we hit those goals? Conveniently, they’re forgotten.
As this article states, goals don’t replace systems. Unless they’re completely unrealistic (say…the Mets winning the pennant this season), your goals can be met, provided you have the proper systems in place. We’ll get you there…and we’ll get you there wisely!